There is an established process in place for this type of thing. Your complaint is 99% with the DEALER, not Dodge you talk about scratches and bad service). If you are not happy with the quality of Dodges product, then what do you expect the CEO to do? Improve quality on your behalf? Your experience is statistically insignificant - if you want to know the overall quality of a product, check the consumer reports rating.
You can bet that the CEO of Dodge doesn't answer his own email, and your complaint would never reach him. You can also be sure that anyone who knows how to contact him isn't going to tell you for this type of complaint.
What you need to do is to contact the owner of the dealership where you have received bad service. Regarding your problems with your Intrepid, contact the zone rep for your area and deal with him - or contact the consumer relations section of Dodge and take it up with them.
Regarding Viper service, only certain technicians are allowed to work on the Viper. They must be specially trained to work on the car - and therefore the service itself is generally good. We, as a group, also share good and bad experiences with dealers, so you know where to go and where not to go. Maybe we could even suggest a good Dodge dealer for Intrepid service...