I noticed on a commercial for I believe Lexus, you can enter the car with a credit card sized card in your wallet and never take it out to start the car. Mercedes does it to. Basically you put this credit card sized card anywhere on your body. When you get close to the car it unlocks the doors, and when you get in, you just hit the start button. No key. Now I know that I will get guys saying this is a race car not a luxury SUV, but I would love to just get in and hit the button. No looking or messing with keys. And when you get out and walk away it locks the car automatically. I want a race car like the Viper, but I love technology as well. Wish you could at least have options. Guys that want to save weight can order 0, and guys that like power and techno buttons can get the garage door button on the mirror, auto dimming mirrors, cruise control, climate control, etc... Don't beat me up because I think some of those things are ingenious...