sounds like Dodge will be lost in Europe...

[Neil - UK]

RE: Fiat-Chrysler Boss Wants Alfa-Badged Dodges:

 

[Kevan]

I swear that all CEOs need to have their sanity checked.
These guys (and gals) are doing stuff and saying things that mentally-fit people just don't do or say.
What has skewed their reality so badly?

Warren Miller once said, "If you put a camera in front of someone, their IQ immediately drops 100 points."
From all indications thus far, the same theory proves true when you put "Automaker CEO" on someone's business card.

 

[ViperGTS]

>>>Marchionne apparently envisages the two brands as sharing a common identity. "Dodge is the American muscle car, while Alfa Romeo is the European muscle car," he says.<<<

What a f***ing a**h()le..............

 

[Neil - UK]

its show you how far out of touch with reality these guys really are !

how on earth do these people get these management positions

 

[WOT!]

He clearly thinks we are all idiots.

In the back of his mind this is what is happening:
No one will know the difference, they will just think the companies came out with new cars...

 

[Y2K5SRT]

REPORT: Dodges to be rebranded as Alfa Romeos in Europe

You must be registered for see images attach

 

[SkyBob]

Will those Alfa badges be bolted on? Can they be un-bolted? You could replace them with Viper badges purchased from your favorite American Viper parts supplier. Problem solved, and I don't think that will void the warranty.

 

[viperbilliam]

It may not be as simple as a badge change; we may not know what else they are going to screw around with. I'm not sure I trust Italian management or engineering. Their design abilities on the other hand are admirable.