I understand econ 101 just fine. There are also two ways to look at supply vs demand. Some prefer to keep supply low, in order to (hopefully) increase demand (and pricing). Some prefer to produce mass quantities and flood the supply, to keep pricing low. If it is a good product, it will still be in demand (hopefully).
The Viper is the first example. Low hand-built supply, and priced accordingly. You saying Chysler "can't" produce things as efficiently as GM or Ford is just silly. Have you ever seen a Ram truck? How about a Dodge Dart? They can do that stuff, if they want. They choose not to do it with the Viper, never have. This is what you've not come to understand.
No you don't understand that they can't. At first I thought you understood econ then when you compared a mass produced car to one they make only like 300 of and again I think you don't know anything. Plus there is more economics than what you have demonstrated as your understanding. Chrysler cannot. If they could then they would. If they could make a better car at a lower price they would because ultimately they would sell more then later they could increase the price. Companies don't say no too profits because they want to make you feel special at night when you go to sleep.
But that is ok. I won't argue with you anymore about this because you clearly are not a technical person in this field. I am. I wouldn't argue with a heart surgeon about heart surgery because I took an anatomy class so take that metaphor for what it is worth.