What is up with FCA marketing?

BLUEVIPER

Enthusiast
Joined
Sep 16, 2005
Posts
120
Reaction score
0
Location
Manatee County, Florida
You must be registered for see images attach


This ad has appeared in numerous car magazines....but the VIPER is going away...???
...and yet the ACR has set 13+ track records and nothing as far as ads for this.......very confusing......
... Boundarant is now using them in there courses (and in there ads) and it would appear the Viper could go out on a high note if the right marketing were done...and even though the message boards tout strong sales, the FCA monthly sales figures show otherwise...has FCA given up on the Viper? Will Conner be closing sooner than expected?
 

ROCKGT

Enthusiast
Joined
Apr 12, 2016
Posts
7
Reaction score
0
Hard to believe Dodge abandoning its Racing team. More so today with the ACR being one of the most caplable cars in the world.
 

2001-V10 Power Nut

VCA Venom Member
Joined
Jun 30, 2006
Posts
942
Reaction score
1
Location
Florida
Amazing that Dodge has finally started using the Viper in some commercials, and now they are not making it anymore, genius !!!
 

Free2go

Enthusiast
Joined
Aug 11, 2013
Posts
3,290
Reaction score
6
I'm amazed that anyone could ever think the Italians would have a hand in producing an American world ******. They did make the interior better.....
 

Camfab

Enthusiast
Joined
Oct 2, 2004
Posts
2,916
Reaction score
3
Location
SoCal
You must be registered for see images attach


This ad has appeared in numerous car magazines....but the VIPER is going away...???
...and yet the ACR has set 13+ track records and nothing as far as ads for this.......very confusing......
... Boundarant is now using them in there courses (and in there ads) and it would appear the Viper could go out on a high note if the right marketing were done...and even though the message boards tout strong sales, the FCA monthly sales figures show otherwise...has FCA given up on the Viper? Will Conner be closing sooner than expected?

Nothing odd here, they are just stating it as it is....... In the future, people will look at these cars as muscle cars just like we do now with cars of the 60's. If you ask me, it's guys in marketing trying to help people understand that these cars are going away. Marchionne is trying sell off FCA to the Chinese. When are we going to wake up?
 

Snakize

Enthusiast
Joined
Mar 18, 2016
Posts
61
Reaction score
0
This is terrible, lumping in the Viper with a couple of suped-up sedans...whoever is getting paid to make those ads should be fired immediately. Viper ads should always be distinctive and stand-alone. They may as well show a guy driving one of their minivans with a viper in tow.
 

Latest posts

Members online

Forum statistics

Threads
153,647
Posts
1,685,252
Members
18,227
Latest member
Kkustelski
Top