This is a great business lesson for all. I am the first to admit that I'm not a good businessman. I give people too much credit. I expect them to be skeptical. I think that they are smarter than they probably are.
While most of us slave away at our jobs (and they may very well be high paying jobs,) there are people out there that sell items like the Shiwala (I even bought one,) or the thing that turns the light on when you clap, or some ridiculous cheaply made home exercise contraption, or a new diet (East Beach, Adkins, Weight Watchers,) an herbal erectile dysfuction product, or the "Buy 50 houses with no money down with my system" product. The examples go on and on.
Guess what? People buy this type of crap all the time!!!!! So while we are being critical about another overpriced product that is merely re-inventing the wheel, chances are that there are enough idiots out purchasing it for the seller to turn a profit!!!!
I, however will not be ordering the Atro bolt.